Source Citations

AEO

How AI systems reference and link back to original sources of information in their responses, crucial for credibility.

Source Citation in AI search refers to how large language models and AI systems reference or link back to the original sources of information they use to generate responses. Proper citation is critical for maintaining credibility, allowing users to verify information, and ensuring original creators receive recognition. For brands and publishers, citations also create valuable opportunities for traffic, authority building, and visibility within AI-driven search results.

Why It Matters

Accurate citations improve trust between users and AI systems, while also providing new distribution channels for content. Being cited not only positions your content as authoritative but can also generate direct referral traffic from AI platforms and indirect benefits such as brand recognition, backlinks, and improved authority signals that support both SEO and AEO efforts.

Frequently Asked Questions about Source Citations